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VP of Player Development

Overview
Don't just work. Work Happy.
A career in gaming? At Penn National Gaming we think you'll enjoy an exciting industry, fast-paced days and nights, diverse, enthusiastic co-workers, unlimited growth and support from one of the leaders in the industry.
An individual could be successful if they possess the following.
Your daily responsibilities include
Responsible for directing the overall operations and staff of the Player Development Department. Develops, implements and manages operational goals and monitors achievements of performance and profit objectives
Develops and implements marketing strategies to maximize volume and market share; investigates potential opportunities for incremental revenue.
Builds loyalty and develops sustained effective relationships among valued VIP customers; establishes and maintains relationships with industry influencers and key community and strategic partners.
Setting measurable goals for player development staff with regards to growing high end play, and generating more play out to the current database.
Ensures that scheduling is done in an effective and efficient manner to ensure coverage at peak time to support VIP customers and events, while maintaining labor costs, meeting staffing objectives and achieving guest satisfaction.
Responsible for preparing, monitoring and adhering to budgets and ensuring compliance to departmental budget initiatives. Reports budget concerns / deviations to the VP Marketing/GM. Ensure effective control of marketing results, and takes corrective action to guarantee that achievement of marketing objectives falls within designated budgets.
Actively supervises the successful completion of host special events on property, collaborating with other department as needed.
Guide preparation of marketing activity reports and present to executive management.
Supports and maintains a consistent property image throughout all product lines, promotional materials, and events.
Designs and implements a bonus system that provides acceptable incentives aligned to revenue and profitability objectives.
Ensures effective utilization and maintenance of CRM system
Enthusiastically supports, actively promotes, and demonstrates superior customer service in accordance with department and company standards and programs. Ensures customer service standards are followed by all team members and addresses issues as they arise. Responsible for the overall achievement of department customer service goals.
Availability for evening, weekend and holiday work is required.
Responsible for ensuring the compliance with all regulatory compliance within area of responsibility and reporting potential issues to VP Marketing/ GM.
Maintains strict confidentiality in all departmental and company matters.
To be successful in this position it will require the following skill set
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Must be at least 21 years of age.
Bachelor's degree in marketing, finance or related area; or equivalent combination of education and experience.
7 years of casino, sales and /or marketing experience with proven success exhibited in casino marketing, player development and sales.
Excellent verbal, written, and interpersonal skills.
Technical proficiency and knowledge in MS Office (Word, Excel & Outlook).
Possess excellent oral and written communication skills; strong client interface and presentation skills preferred.
Demonstrated ability to drive toward results.
Something to leave you with
Penn National Gaming is more than you may realize. We have properties throughout the United States and Canada and are embarking on an aggressive growth mode. Our departments and areas of opportunity are ideal for just about any skill set. And our company-wide commitment to making sure our guests smile as much as we do means you'll enjoy a fun working environment.
Now that you have read about who we are, here is your opportunity to see what we're about!
Equal Opportunity Employer

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